Bikepath Country, which has been in business for 4 years, offers M-tags and Beacons for cell phone connectivity. Local businesses can also purchase banner ads on the mobile trail experience.
Ivan Bellotto, one of the business owners noted that in addition to adding and consolidating signage on bikepaths, their goal is to allow national and locally based companies to attract a different demographic audience who travel on bikepaths for exercise, outdoor play and for work, school and shopping.
Bikepath Country chose St. Petersburg because of the close proximity to the Pinellas Trail. Their first sign is next to Tropicana Field.
Chamber members and other local businesses can place their logo and or website on the trail signage attracting 90,000 trail users a month. Once approved, a customized banner ad can be placed in a first-ever unique market. Sponsors can also secure connectivity on the smart trail, which includes a mobile experience with a banner advertisement
Bikepath Country offers Chamber members their first month of advertisement free, with a 3 month advertising commitment and 10% discount if member signs advertising contract.